Downloadable Course: Nick Kolenda – Marketing Courses Bundle
What You Get:
Website Behavior
32 videos / 3.5 hours
Have you stared at your website knowing that something felt wrong…but you couldn’t figure it out? This course will reveal what’s wrong (and how to fix it). You’ll learn psychological tricks (e.g., colors, layouts, images) to optimize your website or mobile app.
Content
Case Study A — My Website
- Tour of Old Website
- Colors
- Logo
- Menus
- Layout
- Home
- Footer
- Button Text
- Button Visuals
- Posts
- About
- Assortments
- Recap
Case Study B — Great Resumes Fast
- Banner
- Headline
- Navigation Menu
- Trust Symbols
- Home (Benefits)
- Home (Copy)
- Home (Images)
- Sales Funnel (Stage 1)
- Sales Funnel (Stage 2)
- Pricing Tables
- Pricing Design
- Checkout
Case Study C — 5DayDeal
- Banner
- Descriptions
- Product Assortment
- Persuasion
- Product Summary
- Checkout
- Upsell
Sales Psychology
19 videos / 1.5 hours
How can you persuade people to buy your product or service? What do you do? What do you say? And how can you stop feeling awkward or sleazy? In this course, you’ll learn how to communicate your product in a way that (a) feels easy and natural, and (b) influences a prospect to buy.
Content
Part 1: Sales Materials
- Layout
- Pricing
- Benefits
- Copy
- Videos
- Social Proof
- Case Study (SaaS Business)
Part 2: Lead Generation
- Isolate a Market
- Find Value
- Deliver Value
- Pitch and Close
- Deliver and Seed
- Case Study (Agency)
Part 3: Closing a Sale
- Sales Calls
- Asking Questions
- Handling Objections
- Sales Proposals
Part 4: Case Studies—Real Sales Calls
- I illustrate ways to apply psychology in 5 real-life sales calls.
Part 5: Bonuses
- Course Notes
- Questions to Ask Prospects
- Sales Proposal Template
Pricing Optimization
32 videos / 3.5 hours
Pricing is the fastest way to increase profit. But how do you find the optimal price? Maybe you reflect on your costs and competitors, eventually choosing a price that “feels right.” Sure, this decision might work. Or…it might be costing you money. In this course, you’ll learn clever methods that can help you find the optimal price in a more accurate way. Use these methods to maximize profit for your business or clients.
Content
Introduction
- Overview of Pricing Methods
Part 1: Pricing Method–Psychology
- Software Pricing
- eCommerce Pricing
Part 2: Pricing Method–Surveys
- Determine Your Customer Segments
- Select the Survey Tool
- Recruit People in Each Segment
- Ask People to Evaluate Your Product
- Analyze Their Willingness to Pay
- Compare Responses Across Segments
- Example: Home Goods
Part 3: Pricing Method–Van Westendorp
- Overview of Van Westendorp
- Collect the Data
- Convert the Data Into a Frequency Table
- Convert Table Into Percentages
- Analyze the Van Westendorp
- Excel Spreadsheet — Van Westendorp
Part 4: Pricing Method–Gabor-Granger
- Overview of Gabor-Granger
- Set Up the Gabor-Granger
- Prepare the Data
- Analyze the Gabor-Granger
- Excel Spreadsheet — Gabor-Granger
Part 5: Pricing Method–Conjoint Analysis
- Overview of Conjoint Analysis
- Which Software to Use?
- Set Up the Conjoint Study
- Analyze the Conjoint Data
- Bonus Method – Conjoint Analysis in Excel
- Excel Spreadsheet — Conjoint Analysis
Part 6: Pricing Method–Split Testing
- Overview of Split Testing
- Which Prices Should You Test?
Part 7: Pricing Method–Demand Curves
- Overview of Demand Curves
- How to Analyze a Demand Curve
Content Marketing
30 videos / 8 hours
After leaving a job in SEO, I started a blog in marketing. By the next year, I grew my blog to 10k subscribers — all without paid advertising. In this 8-hour course, I share my blueprint for this growth: what I did, how I did it, and how you can replicate this growth in your own business.
Content
Introduction
- About the Course
- Introduction to Course
- How to Grew My Blog the First 5k Subscribers
- How to Promote Content Using Content Aggregators
- How to Promote Content Using Influencer Outreach
Part 1: Creating Content
- The Goal of Your Content
- How to Choose Topics
- My Process for Keyword Research
- Heuristics of Epic Content
- How to Incorporate Academic Research
- How to Generate your Own Data
- How to Design Effective Imagery
- Variability of Long-Form Content
- Types of Viral Articles
- Where to Publish Your Content
Part 2: Optimizing Content
- The Future of SEO
- Technical SEO
- Onpage Optimization
- How to Create Content Upgrades
- How to Deliver Content Upgrades
- How to Integrate New Subscribers
- Google Analytics
- How to Measure Content Performance
- Publishing Checklist
Part 3: Promoting Content
- How to Compile Influencers
- How to Get Influencers to Share Your Content
- How to Contact Influencers (and What to Say)
- Overview of Link Building
- How to Boost Your Organic Ranking
Categories: Other, Product For Sale
Tags: Nick Kolenda – Marketing Courses Bundle
Size: 10.38 GB
Delivery: MEGA, GOOGLE DRIVE, FAST CLOUD, TORRENT, BOX
View Files (PROOF): Link
Sales Page: Link
Archive: Link
Lucie (verified owner) –
Take control of your career trajectory.
EditorMaster –
Thank you for being an essential part of our learning community.
Jaida (verified owner) –
This course has given me the tools to excel in my career.
EditorMaster –
We’re excited to see you progress further in the course! Keep up the hard work, and if you ever find yourself stuck or in need of assistance, our team is here to support you. Your success is our success!
Federico (verified owner) –
Enroll now! This course transformed my career.
EditorMaster –
Your positive feedback encourages us to deliver even better courses.
Gideon (verified owner) –
Enroll today, and you’ll thank yourself later.
EditorMaster –
Your feedback encourages us to maintain the high standards we strive for. Keep up the great work in your studies!
Marlin (verified owner) –
This course is a gem in the world of online learning.
EditorMaster –
Your commitment to learning is admirable. We’re here to support you in achieving your goals.
Kelton (verified owner) –
Enroll today and become unstoppable.
EditorMaster –
Thank you for being a valued part of our learning community.
Janet (verified owner) –
I’m grateful for the flexibility this course offers.
EditorMaster –
Your feedback is essential to us. Please share any specific suggestions you may have.
Misty (verified owner) –
I’m gaining practical skills that have immediate real-world applications.
EditorMaster –
Thank you for your trust in us. We’re dedicated to helping you achieve your goals.
Dianna (verified owner) –
Don’t miss out on this opportunity.
EditorMaster –
Your positive feedback drives us to provide even better courses.
Wilfredo (verified owner) –
This course is your road to greatness.
EditorMaster –
We’re thrilled that you’re finding value in our course! Your feedback encourages us to maintain the high standards we strive for. If there are any specific topics or skills you’d like to focus on, please share your interests. We’re here to support your learning journey. Keep up the fantastic work!
Stephania (verified owner) –
Enroll today and shape your destiny.
EditorMaster –
Your success story inspires us.
Elijah (verified owner) –
Seize the opportunity to shine.
EditorMaster –
Your positive feedback encourages us to deliver even better courses.
Cletus (verified owner) –
Invest in yourself; it’s your best bet.
EditorMaster –
It’s fantastic to have you as a student! Keep up the hard work, and you’ll achieve your goals. If there’s anything specific you’d like to learn or any questions you have, please don’t hesitate to reach out. Your dedication to learning is inspiring, and we’re here to assist you every step of the way!
Viviane (verified owner) –
Get ahead of the competition today.
EditorMaster –
Your passion for learning is commendable.
Mitchell (verified owner) –
The course community feels like a family. We’re all here to learn and grow.
EditorMaster –
Your dedication to your studies is admirable.
Avery (verified owner) –
Don’t hesitate; enroll and excel!
EditorMaster –
Thanks for being a valuable member of our community.
Jessy (verified owner) –
Unleash your potential with this phenomenal course.
EditorMaster –
We’re excited to see you progress further in the course! Keep up the hard work, and if you ever find yourself in need of assistance or have questions, our team is here to support you. Your success is our priority.
Kali (verified owner) –
This course has reignited my passion for learning.
EditorMaster –
Learning is an adventure, and we’re here to assist you on your journey.
Burnice (verified owner) –
The course goes above and beyond to ensure student success.
EditorMaster –
If you ever require extra resources or have questions, feel free to ask.
Carey (verified owner) –
This course exceeded my expectations in every way.
EditorMaster –
Keep aiming for excellence!
Tyson (verified owner) –
I’m excited to apply what I’ve learned to real-world situations.
EditorMaster –
Thank you for your kind words! We’re dedicated to helping you succeed, and it’s great to hear that you’re finding our course helpful. If there are any specific areas you’d like to explore further, please let us know. Your input is important to us. Keep striving for greatness!
Frederick (verified owner) –
This course is a journey to success; don’t miss it.
EditorMaster –
Keep striving for greatness!
Jaylen (verified owner) –
I’m excited about the future after completing this course.
EditorMaster –
We’re excited to see you progress further in the course! Keep up the hard work, and if you ever find yourself in need of assistance or have questions, our team is here to support you. Your success is our priority.
Francesco (verified owner) –
Join the ranks of successful graduates.
EditorMaster –
Feel free to reach out if you have any questions or need clarification on anything.
Elfrieda (verified owner) –
This course is the key to unlocking your full potential.
EditorMaster –
Your enthusiasm for learning is commendable.