Here’s What You Get Inside:

 What’s Included:

• • Lifetime Access to the course

  • 10 Comprehensive Modules

  • Bonus Content:
    – “The Future of Google Ads” (with a brief history)

  • PLUS:

    – Scaling with Google Ads.

    – Google Ads Playbook for eCommerce.

    – Google Ads Playbook for Lead Generation.

  • In-depth Guidance on Six Essential Google Ads Campaign Types:
    – Search

    – Shopping

    – Performance Max

    – Display

    – Video

    – Demand Gen

  • Proven Strategies for Budget Optimization:
    – Techniques for managing budgets from $300 to $750,000 per month.

    – Methods for maximizing returns at any scale.

  • Competitive Edge in Google Ads:
    – Guidance on leveraging automated campaigns.

    – Advanced video and image advertising tactics.

  • Tailored for specific goals:
    – eCommerce

    – Lead Generation

Define Digital Academy – Mastering Google Ads

The Define Digital Academy is a comprehensive online course designed to help you master Google Ads.

With a focus on practical skills and hands-on experience, this course will give you the tools you need to succeed in today’s competitive digital advertising landscape.

Course Curriculum

The course is divided into 10 modules, covering everything from the basics of Google Ads to advanced optimization techniques. Here is an overview of the course curriculum:

• • • Module 1: Introduction to Google Ads

    • Module 2: Keyword Research and Planning

    • Module 3: Campaign Setup and Account Structure

    • Module 4: Ad Creation and Copywriting

    • Module 5: Targeting and Audience Selection

    • Module 6: Bidding and Budgeting Strategies

    • Module 7: Conversion Tracking and Optimization

    • Module 8: Advanced Optimization Techniques

    • Module 9: Remarketing and Display Ads

    • Module 10: Google Ads Certification Preparation

What You Will Learn

By the end of this course, you will have:

• • • A deep understanding of how Google Ads works

    • The ability to create effective ad campaigns

    • The skills to optimize your campaigns for maximum performance and ROI

    • The ability to track and measure your ad performance using analytics tools

    • The knowledge to take the Google Ads certification exam and become certified

Who Should Take This Course

This course is ideal for:

• • • Marketing professionals who want to expand their skillset

    • Business owners who want to manage their own Google Ads campaigns

    • Entrepreneurs who want to drive more traffic and sales through Google Ads

    • Anyone who wants to become a certified Google Ads expert